An herbalist at a logging camp.
Crack Grease is a small-batch cosmetics line of tree-resin salves and balms made from Pacific Northwest conifers — white pine, Sitka spruce, red cedar, and Douglas fir.
The name is direct. These are working salves: for dry hands, cracked heels, chapped skin, and the everyday roughness of a life spent making things.
The Concept
The brand draws on the deep tradition of Pacific Northwest Indigenous and settler knowledge of conifer resins as medicine — not the rarefied world of French perfumery, but something older, more functional, and rooted in the specific chemistry of this landscape.
Tree resins are remarkable materials. They are antimicrobial, anti-inflammatory, and deeply fragrant in ways that synthetic analogs can't replicate.
Materials
All salves are built from wild-harvested Pacific Northwest conifer resins (Douglas fir, Sitka spruce, western red cedar, white pine), beeswax, and carrier oils. No synthetic fragrance, no petroleum derivatives. The scent comes entirely from the resin itself.
Identity
Brand voice: herbalist at a logging camp. Visual identity: woodcut bark illustration, lowercase wordmark, dogwood bark logo. Tagline: "put it on your Hyde."